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Fashion & Style

They go unnoticed by many and are treasured by a chosen few. Vienna’s best boutiques are on the rise and we chose a select sample to get you through May.

It might have started with wearing your yoga pants everywhere but what once was thought to be a fleeting trend of the 2010s is now seen as a radical shift in how consumers approach everyday clothes.

For the “Spy Issue” we went to Vienna’s sister city of espionage, London. There we delved into the ‘60s era of fashion unnoticed and put together timeless looks for our very own Moneypenny.

Too much of anything is bad, but too much of good whiskey is barely enough. Mark Twain

Emperor Franz Joseph himself opened the Imperial Hotel in 1873 and since then the hotel has hosted a potpourri of famous guests from Queen Elizabeth II to Charlie Chaplin. Within these venerable halls we shot moments of luxury, from donning …

Owning has given way to experiencing and people have started to care who makes their clothes

Some people think luxury is the opposite of poverty. It is not. It is the opposite of vulgarity.

The Alte Technik at Ottakringer Brauerei usually hosts raging parties, but for us it became a stage for five Viennese dancers to live out celebrations of life and death from around the world.

Today it’s a camera drone. Tomorrow it travels back in time and tries to kill Sarah Conner. –Sheldon Cooper, The Big Bang Theory (slightly adapted) You can’t buy happiness but you can buy shoes and that’s kind of the same thing. –Source …

For 650 years, these walls have seen fashion come and go. We take a look into where today’s styles found their origins

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